Interlude

Blog’s New Feature: eStore

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This blog has been established for a while now. We are now incorporating an eCommerce feature in the blog to help readers and general internet users to purchase downloads as well as a range of foods containing bioactives based on our research and works. The downloads include: eBook covering topics in innovation and management eThesis […]

Jobs and Automation

Continued March of the Robots

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Background Like it or not, robots are steadily marching forward replacing humans in their stride. Many human jobs are being replaced by robots or robots are collaborating with humans, which were reported as follows: Working robots: collaborative robots or “cobots” are being installed in factories to work alongside with humans. In Britain, cobots are being […]

Intellectual Property

“Halal” Certification and Logo: A New Intangible Asset for the Food Industry

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Introduction Muslim consumers have been a major factor in the increased demands for food products and services that conform to the Islamic religious principles. These food products are considered “Halal” and that they contain ingredients that are permitted in Islam. “Halal” Certification System   “Halal” originates from an Arabic phrase that means allowed or permitted by […]

Intellectual Property

Brand Valuation: Interbrand Method

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Introduction When we visit the KLCC Suria in Kuala Lumpur, Malaysia, a popular shopping mall, our eyes would be dazzled by illuminations of brands, from local brands to international brands. Lighted logos of brands are prominently placed at various points of their well-designed stores. Brand owners should like my wife, Datin Azimah: toothpaste (Colgate), washing […]

Uncategorized

Eat more Soybean Sprouts

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Introduction Our new consulting assignment involves an interesting legume.  Our client has been involved in the research and development of functional ingredients. The key functional ingredients that it is focusing on are those that could be derived from soybean (Glycine max). Soybean is an important crop that began many thousand years ago. In recent years […]